The designs of Jasper Morrrison, the most prominent representative of the new Minimalism, stand out for their simplicity and clarity. They form the antithesis to the electric, strident and highly ornamented products of Post-Modernism. The "Ply Chair" is striking for its straight forward and yet elegant lines – even the material is unpretentious. The seat of the chair is mounted on a wooden cross which tapers in towards the middle, so that the seat gives to accommodate the weight of the body.